Write. Post. Wait. Or
Audit. Optimize. Convert.
Don’t wait. Whether it's website or blog traffic, leads, or keyword positions, we’ll optimize your content to show up, speak up, and sell better.
✦ Do you need our service?
Even Best Content Pieces
Need Some SEO Therapy
Good content definitely sells, but only if the right buyers are seeing it. A correctly optimized content attracts the right audience(through Google or AI) and entices them to interact, purchase, come back, and recommend.
You may need content optimization services if the:
- Content is good, but not ranking.
- Traffic is steady, but no conversions.
- Old content is bringing no new business.
- Content sounds smart, but not strategic.
What We Do
Strategy First. Creativity Next.
Conversions Always.
Content optimization isn’t about stuffing keywords or paraphrasing for algorithms. It should deploy SEO strategies to align existing content with brand voice and audience intent.
Content Audit
A detailed audit of the existing content to identify what’s working, what’s outdated, and what’s invisible to search engines or AI Chatbots.
Content Gap Analysis
Comparing content with competitors for users’ reading expectations, flow of the content, missing keywords, on-page SEO tags, etc.
Keyword & Intent Mapping
Researching high-value keywords and user intent that will invite the right audiences to your content and answer their queries.
Restructuring
Aligning the content to fill gaps (reader’s intent, missing keywords, etc.) while ensuring it stays true to your brand.
On-Page Optimization
Supplement the content with more SEO elements like titles, meta descriptions, internal links, formatting, and structure.
Performance Analysis
We don’t just optimize and disappear. Content is tracked for engagement, rankings, and conversions, and strategy is refined if needed.
What We Optimize
If It Has Words, It Deserves
Optimization
To reign over algorithms and real humans, we optimize every piece of content that lives or hides (schema, alt text) on your digital ecosystem.
Website Content
Blogs & Articles
Product Descriptions
Captions & Descriptions
Video Optimization
Case Studies
Thought Leadership Pieces
Ad Copy
Email & Newsletters

Aleyda Solis
International SEO Consultant & Founder, Orainti
Himani is one of the best SEO savvy copywriters I have had the opportunity to collaborate with! If you need compelling, comprehensive content that connects with users' needs, you need to hire her!

Andy Chadwick
Snippet Digital
We've worked with Himani on a number of important SEO deliverables and will continue to do so. She's reliable, communicative, and, most of all, good at what she does: SEO. For one specific project, we actually required Himani to change how she managed her process, which she did with ease and enthusiasm. I'd have no reservations recommending Himani.

Pulkit Agrawal
UR Digital
It gives me great pleasure to write this testimonial for Himani Kankaria. I have known Himani since 2008; she is an extremely hard-working, quality-conscious, and talented individual. I have had the pleasure of working with her very closely, and over the years, I have seen her grow tremendously. Everybody can be a team player, but very few have the capabilities to be a team leader. Himani is one of them. If your project has crossed Himani's eyes, you can rest assured, results are guaranteed.
We Write Like Humans. Think Like Algorithms. Perform Like Pros.
Whether it’s your website, ad copy, or long-form content, we write to get reactions, not just reach.
